Spirits
sector design / marketing
Scope Design / Art direction / photography
As a freelance designer at Paris/London agency Chic, I worked on leading brands within the LVMH and Diageo portfolios; Dom Pérignon, Moët & Chandon, and Johnnie Walker. My role spanned concept development and execution, helping to evolve the visual identity of these globally recognised luxury names. I also photographed seasonal promotional displays for spirits and fragrance campaigns in Selfridges, Fortnum & Mason, and Harvey Nichols — producing retail environment imagery that captured the detail, atmosphere, and craftsmanship of the in-store brand experience.
